by Steven Fulmer | Aug 14, 2013 | Articles
What is the most important question you need to answer about your business, life, success, etc.? More importantly: Are you sure you’re asking it? Case in point–I recently asked this at a meeting with a prospective client. “Oh, I can answer...
by Steven Fulmer | Aug 7, 2013 | Articles
Much ado is written about the ‘art of the story’ as it relates to your Brand, Market Share and Price/Value. This week, Ty Montague profiled Rob Walker in his HBR blog and seemingly moments later the story line showed up on Inc. Our story matters....
by Steven Fulmer | Jul 31, 2013 | Articles
Andre Gide said “Man cannot discover new oceans unless he has the courage to lose sight of familiar shores.” What I love about this quote is that it’s got an inherent built-in conflict. Oh sure, it’s easy to let go of familiar shores when they’re...
by Steven Fulmer | Jul 24, 2013 | Articles
In honor of Nelson Mandela, I wanted to honor one of my favorite quotes of his. He said, “If you speak to a man in a language he understands, you speak to his head. If you speak to him in his language, you speak to his heart.” We all use...
by Steven Fulmer | Jul 17, 2013 | Articles
The philosopher Arthur Schopenhauer said “Ours is not to see what no one has yet seen, but to think what no one has yet thought about that which everyone sees.” We are so often committed to this idea that great leadership is about pure originality. We have...